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We provide information and resources for the Marietta business community to create and maintain an effective online presence using the best practices of web development, promotion, and management.  We also present special features and current projects.

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The Ecommerce Blog
Ecommerce, Online Marketing, SEO, Web Design and Programming

  • The un-usability of online video
    Just about every news website and blog uses online video as a means of communicating with their audience. Online video started gaining popularity several years ago with the creation of youtube and other video sharing services. Youtube gained immediate and...

  • The importance of hardware consistency
    If you look at any of the posts I’ve done regarding server or computer setups, you’ll find some similarities in the way I set things up. After enough testing myself and reviewing other people’s experience I like to stick with...

  • Call your congress-person, oppose the American Firewall
    In case you haven’t been paying attention to the US political landscape, there is currently a bill in progress dubbed the great American firewall. It is a thoughtless overreaching nightmare’ish bill that claims to be for preventing copyright infringement. Please...

  • Who are you sharing your customer data with?
    I see new products and services from large retailers and large online companies all the time. Sometimes these services can be extremely helpful to the ecommerce website owners. Services such as product reviews, facebook or social media widgets, customer feedback,...

  • SEO for small businesses on a budget
    Taking a break from usability and operations that I normally address. Seobook.com published an outstanding guideline on setting up and marketing a business online on a budget. The guide is straight to the point and offers a ton of good...

  • Payment method and credit card logo API
    I just finished a simple credit card logo API which is outlined on my other blog. This offers an easy method of adding credit card logos to an ecommerce website. We designed some very clean icons for each logo. The...

  • What is a trust seal actually worth?
    I was asked the question this week of what trust seals I would recommend a website use? Trust seals would include services like Mcafee, Truste, the BBB, Verisign SSL, etc. Putting aside any potential real benefits in security, I think...

  • Best shipping practices for ecommerce websites
    I think that shipping is one of the most difficult aspects of running an ecommerce site. In my experience and observations of other sites, shipping costs and delivery time-frames are the biggest customer complaint that online retailers receive, a recent...

  • 5 things your retail (non-ecommerce) site must have
    If you own a small business but don’t actually sell products on your website, listen up. For retail and restaurant websites, these are some of the features that your site MUST contain, but many sites miss some or all of...

  • Google, give me back my “backspace”
    Google’s newest instant search ajax madness has completely broken the back button. If I am on a google search result page, and I hit backspace, it instantly focuses into the search box, and deletes the last character. Even if I...

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