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We provide information and resources for the Marietta business community to create and maintain an effective online presence using the best practices of web development, promotion, and management.  We also present special features and current projects.

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Marketing Zen
Online Marketing Blog

  • The Dos and Don’ts of Pinterest for Marketing
    By now, we feel safe in saying that Pinterest is here to stay. If you’ve decided that Pinterest is the next step for your business, you may be confused about where to begin – after all, the site is still...

  • 4 Reasons Why Your Twitter Marketing Isn’t Working
    If you expected signing up for Twitter to be the most difficult part of implementing a Twitter marketing campaign, you’re in for a rude awakening: it’s all uphill from there. Even if you have put in the effort, you still...

  • Creating Blog Content that People Will Actually Read
    How many websites do you think there are on the Internet today? Go ahead, guess. If you answered approximately 644 million, you’re correct! With half a billion sites to choose from, how does your blog rank? Is your content compelling...

  • Is Your Website Damaging Your Credibility?
    Your website reflects your brand and philosophy, and is the greatest online marketing tool you will ever have. Well, it can be the greatest online marketing tool you’ll ever have – if you’re doing it right. If you’re doing it...

  • The Five Commandments of Mobile Marketing
    Even if you don’t own an iPhone, Android, or Blackberry, chances are at least one person in your home or office does – after all, 35 percent of American mobile phone owners possess one with smartphone capabilities. Beyond their normal...

  • Social Media Recommendations for the Creative Marketer
    We’re currently experiencing a start-up boom – you may have noticed that every time you get on the Internet, there’s another story about a new social media this or an up-and-coming mobile that – many with a focus on fashion,...

  • How to Use Social Media to Annoy Your Customers
    “But why would I want to annoy my customers?” you ask. You wouldn’t. Unfortunately, even the most successful brands have been known to send fans running when they decide to adopt one of the following tactics: Make your customers feel...

  • A Guide to Creating and Using Facebook Interest Lists
    Have you ever wished that there was some sort of combination of Twitter lists and Google Circles for Facebook? Even if that thought’s never actually crossed your mind, Facebook stayed one step ahead of you and created a new feature...

  • Have You Found Your Social Media Marketing Zen?
    Social media changes with the blink of an eye. Sites are redesigned overnight. Larger companies buy smaller companies. Surprise, your Facebook profile is a Timeline now! How’s anyone supposed to write a book about a constantly evolving topic? That’s easy...

  • Social Media Lessons from the Kony 2012 Campaign
    If you have accessed the Internet in the past 48 hours, or potentially even if you’ve turned on your TV or radio, you’ve probably heard about the Kony 2012 social media campaign. If you haven’t heard of this yet, a...

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